Automation · AI · Marketing systems
Systems that speed up execution, without removing the human
I use Make, AI agents and marketing automations to cut repetitive work and free up time for strategy, with human oversight at every step.
- 1 → 1keyword → full SEO deliverable
- Type
- Personal project in production
- Tools
- Make · OpenAI · Google Sheets · Google Docs · Notion
- Principle
- AI executes, Make orchestrates, humans decide
In 30 seconds
- Context
- Producing quality SEO content takes time: research, SERP analysis, brief, writing.
- My role
- Designed and built the workflows, chose the tools and the guardrails.
- What I did
- SEO Make workflow in production
- Three more pipelines in progress: social media, trend watch, reporting
- Four specialized AI agents, all with human review
- Outcome
- A keyword in, a ready-to-review Google Doc out: brief, heading structure, FAQ and a 2,200+ word article.
Production workflow
Keyword → SERP → AI → Google Docs.
The scenario reads the keyword from Google Sheets, analyzes real Google results (intent, competitors, content gaps), generates the brief and the article, then delivers a ready-to-review Google Doc.
Generated deliverables
What the final Google Doc contains.
SERP analysis
Search intent, competitor patterns, content gaps.
SEO brief
Meta description, main and semantic keywords.
Structure
H2/H3 outline, FAQ opportunities, TL;DR.
Article
2,200+ words, ready for human review.
Next pipelines
Being industrialized.
Social content factory
Notion calendar → Make → OpenAI (hooks, angles) → drafts → human review.
Automated trend watch
RSS, Google Alerts and newsletters aggregated, tagged and sorted into a Notion dashboard.
Smart reporting
GA4 + Search Console + Sheets, AI summary, then human analysis to conclude.
AI agents
Useful, not autonomous.
- 01
SEO assistant
Keyword clustering, briefs, SERP analysis.
- 02
Content strategist
Angles, hooks, editorial calendars.
- 03
Brand guardian
Tone, vocabulary and editorial consistency.
- 04
Marketing productivity
Meeting summaries, tasks, prioritization.
I'm not trying to replace people with AI. I automate what's repetitive to keep time for strategy, creativity and decisions.
ToolsMake · OpenAI · Google Sheets · Google Docs · Notion · GA4 · Search Console
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